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Email Marketing

Email Marketing is one of the fastest and most cost effective forms of marketing and communication between companies and their clients/ potential customers. Email marketing database in India is fast because the email blast can be sent to a database of thousands of prospects/customers across India within hours. It is cost effective because the cost of acquiring and broadcasting email ids database is negligible when compared to long distance calls or a snail mail program. Furthermore, the response rate can be measured through the generation of various reports.

Our email marketing services also allows you to create and manage email campaigns. we offer bulk email marketing services.

We will use this marketing tool effectively to increase your brand awareness, increase sales volume, increase conversion rate, support, brand building, increase product knowledge, etc. We help you build and manage your email lists so that it does not result in unwanted spamming. We understand the ins and outs of each facet of internet marketing and therefore we will use this powerful online marketing tool to promote your brand legitimately.

Why Email Marketing?

  • Global reach: No matter where you are or whom you need to reach, targeted emails pave the way. Borders are no obstacles in email marketing.
  • Lower cost: Costs incurred in designing, executing, testing, sending and receiving an email is up to 78% less for a run of 5000 over paper-based direct mail version. When you add e-mail to your marketing mix, you spend less time, money and resources than with traditional marketing vehicles like direct mail or print advertising.
  • Highly personalized: Email enables you to personalize and greet every person you target. This helps in creating a special bond with the prospects.
  • Round the clock marketing: With an email the audience can understand your offering even when you are out of office.
  • Interactive: You can innovatively initiate campaigns using graphics, videos, music, quiz, game or whatever that will be of interest to your prospect, to grab his attention and interest immediately.
  • Measurable results: Special tools are available that accurately measure click-through rate, conversion rate, how a person one arrived at your website, and more, to enable you to assess the success of different email campaigns.
  • Targeted marketing: Since prepackaged and custom-built lists are available, you could reach only those who might require your services, solutions or products without bothering those who do not. You can select each one of your targets based on geography, age, income, spends, and many other parameters.
  • Subscribe or unsubscribe options: Emails contain opt-in and opt-out options which help you to shortlist your prospects and reach only the ones genuinely interested in your offerings.
  • Faster response: Time to receive responses through e-mail is one to three days, where you will get maximum responses on day one itself, while a direct mail campaign would take minimum 7 to 12 days to generate any responses. Further, responding to a direct mail is more cumbersome, while a person can respond to an email immediately.
  • Simplest: Executing an email campaign is simple and you can do it sitting at home without any extensive resources.
  • If you would like to know more about email marketing or want to demo for this, kindly connect us at lambodar@edunom.com,